Is every signal proof that a company will buy?
No. A signal is a reason to investigate, not proof of intent.
Buying signals
Act when a company gives you a reason to pay attention
Modou watches permitted market and company sources for events that may indicate a timely sales opportunity, such as a relevant project, role change or renewed activity. It explains the evidence and prepares research or outreach for review.
Who this is for
B2B sales teams that need timely, explainable reasons to contact a company rather than another static lead list.
What Modou reads
- Public company and market information
- Connected CRM activity
- Customer selected business data providers
What Modou detects
- Relevant company changes
- New activity on an old opportunity
- Signals that match the customer's priorities
What it prepares
- An evidence based signal summary
- Contact research
- A draft first move for approval
Illustrative example
A previously engaged contact changes company. Modou verifies the available record, checks whether the new company matches the customer's priorities and prepares a reconnect message without sending it.
Control and limitations
Anything another person can see stays a draft until you approve it.
Modou depends on the access and data available in your connected tools. It shows uncertainty instead of filling gaps with invented facts.
Common questions
Does Modou contact people automatically?
External outreach is prepared for approval unless the customer has explicitly authorised a compatible rule.